How do I view and use a Apple Gift Card in Apple Wallet?
How to see a gift card and use in Apple wallet?
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Apple Gifts card doesn’t go into Apple Wallet directly. You must redeem the card into your Apple Account and then add the Apple Account virtual card to your Wallet.
Please review the Apple Support articles I linked below and follow the step by step instructions.
How to redeem your Apple Gift Card, App Store Card, or App Store & iTunes Gift Card - Apple Support
Check your Apple Account balance in Wallet on iPhone - Apple Support