Is this phishing, or actually from Apple?

Ocean-spray (Author)

Often this type of message in text, email, or browser popup, etc

would be considered phishing; with some degree of shift aside..

This article covers several variances of character among scams.

Recognize and avoid social engineering schemes including phishing

messages, phony support calls, and other scams - Apple Support

//support.apple.com/en-us/102568

Plenty of good advice, some links to additional tips; and hints.

Especially if the message (from whatever source) has nothing

to do with your life; if it just appears, and has no credibility!!

If your web browser displays annoying pop-ups

"While browsing the web, if you see a pop-up or alert that offers you a free

prize or warns you about security problems or viruses on your device, don't

believe it. These types of pop-ups are usually fraudulent advertisements,

designed to trick you into downloading damaging software or giving the

scammer personal information or money."

"Don't call the number or follow the links to claim the prize or fix the

problem. Ignore the message and simply navigate away from the

page or close the entire window or tab."

While reading this example you posted, I see a Utah 801 area code,

while a few links may be real enough; but those may be faked too..

Some cures are as simple as adjusting your browser. Safari &/or other.

So big time scam phishing con-game going on in your example above.

It’s a scam.

Simply block, report and delete the message.

Important:

If you receive a suspicious email or SMS text message that looks like it’s supposed to be from Apple, please email it to reportphishing@apple.com.

Learn how to ⇢ Recognize and avoid phishing messages, phony support calls, and other scams.

Good luck! 👋🏼😉